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If you haven’t got a blogging clue about competitor analysis

If you haven’t got a blogging clue about competitor analysis

by Martin Henley | Wed Sep, 2013 | Jargon Busting, Marketing Definitions, Marketing Ideas, Marketing Jargon, Marketing Strategy Examples, No Blogging Clue

Wikipedia defines competitive analysis as “an assessment of the strengths and weaknesses of current and potential competitors”. This analysis provides both offensive and defensive strategic context through which to identify opportunities and threats.” But...

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