Rebranding – A Superboost or a Train Crash
Throughout history, change has resulted in both incredibly positive advancements as well as enormous drawbacks. For any company, rebranding fully encompasses this concept and gives them the opportunity to start fresh but at the same time bring in new audiences. There...
How Twitter Works – Twitter Marketing
At Effective Marketing we are Twitter fans. We have been using Twitter marketing for around four years and have attracted more than 66,000 followers and make sure that we post around 5 times per day. Challenged on the business benefits of Twitter however and we might...
A range of new possibilities
The internet is an ever changing landscape of new updates and technologies. Just a few of the latest updates include the new Google algorithm named ‘Hummingbird’, the Youtube Channel name update and the opening of new domain extensions. So how do all of these changes...
Social Media Overload
This graphic serves to demonstrate how complicated and demanding Social Media Marketing has become, but we think this is a load of marketing tosh. We would struggle to think of another industry that spends so much time formulating jargon to express and fulfill...
