In the last couple of weeks of our no blogging clue escapade, we discussed the idea of product research and how new product development has become easier than ever thanks to customers being more expressive of their views on Social Media and review websites. We’ve...
Welcome to this week’s no blogging clue post. We will be discussing the process of business-to-business (AKA B2B) marketing compared with business-to-consumer (B2C) marketing and the most effective strategy of B2B marketing. B2B marketing is also referred to as...
In last weeks’ post, we defined a market trend as ‘a tendency of a financial market to move in a particular direction over time’ and discussed how change is an inevitable part of any industry. We also highlighted the importance of keeping up with the changes and...
Businesses can lose millions by making assumptions about consumer behaviour. There is a lot to learn by understanding an challenging these assumptions. Professional business speaker Andy Cohen knows that the secret to success in life and business is identifying your...